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Allstate College Football Sponsorships

Allstate Is Getting In The Game

Allstate has been a longtime supporter of college football, and has been the title sponsor of the Allstate Sugar Bowl® since 2003. Allstate also sponsors the College Football Playoffs — one of the premier college football conferences in the country.

The Good Hands® Field Goal Net Program

The Good Hands program has enabled Allstate to truly get in the college football game. By working with schools across the country, the Good Hands logo appears on the field goal nets of 90 college and university stadiums, as well as at championship and bowl game events. For every field goal kicked into these nets, Allstate donates to the school’s scholarship fund. Since 2005, Allstate has contributed millions of dollars to collegiate scholarships through this program.

Tailgate Tour

Each year, the Allstate team hits the road to tailgate at college football home games throughout the country. Each stop features fun games and interactive games for fans, opportunities to win prizes and a chance to chat with local Allstate agents.

2017 Allstate Tailgate Tour Schedule

Allstate AFCA Good Works Team®

For 26 years, the Allstate AFCA Good Works Team has been one of the most prestigious off-the-field honors in college football. The award pays tribute to a select group of student-athletes who have worked to positively impact the lives of others. The team is comprised of 11 players from the NCAA Football Bowl Subdivision and 11 players from the NCAA Football Championship Subdivision, Divisions II, III and NAIA and a head coach. From founding a nonprofit that helps orphans secure jobs in the workforce to raising funds and awareness for childhood cancer research, these 22 players have made significant contributions to the greater good of society, inspiring future generations of young athletes and the larger college football community.

Allstate is truly proud to recognize the selfless accomplishments of these individuals every year and showcases that when people come together, good things happen.

Meet the former AFCA Good Works Team members.

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