Happy 20th Birthday Allstate.com!

Imagine applying for a policy in your pajamas at 3 a.m. or asking Allstate to electronically figure out how much money it's going to take to raise your child. Yes — that was taken directly from the press release from Allstate when we launched Allstate.com 1996 detailing some of the content that was included at the time. The site was expected to attract about 1000 visitors — or hits — daily with anticipated growth. Please take a look through our timeline of Homepage layouts to see how far allstate.com has come serving our agents and customers.