Product Innovation

Allstate is improving the quality of the protection and retirement marketplace by being responsible in the way we serve customers and increasing the amount of choice we provide consumers. This belief has led to the following products that offer customers product features that suit their individual needs:

• Allstate® Your Choice Auto with its innovative Safe Driving Bonus®.
• Allstate® Your Choice Home, which offers options such as a claim-free bonus.
• Allstate Blue^SM, our new nonstandard auto product, which features a loyalty bonus and roadside assistance, as well as other discount options depending on a consumer’s needs.
• Allstate Green^SM, a car insurance product option being piloted in Colorado and Ohio, which includes benefits for drivers concerned about the environment.

We’re also focused on consumer innovation at Allstate Financial. Recognizing that low interest rates and a volatile stock market have left many consumers cautious about investing, we offer the Allstate® Treasury-Linked Annuity, the first flexible premium-deferred fixed annuity that provides a competitive guaranteed five-year rate plus annual renewal rates linked to movement in five-year U.S. Treasury rates.