Allstate has been involved with college football since 2005 when our "Good Hands" field goal nets debuted at colleges and universities across the country. Each field goal and extra point kicked into the Allstate nets has helped to raise over $2.6 million in donations for collegiate general scholarship funds. We are also a proud sponsor of the Southeastern Conference and the Big Ten Conference—two of the premier power football conferences in the country.
For the past 6 years, we have hosted the Allstate Sugar Bowl in New Orleans. This year's game is on January 2, 2013. In addition to the Allstate Sugar Bowl, we also sponsor 21 post-season college football bowl games.
In 2012, the Allstate Tailgate Tour—made up of two mobile units—will visit over 40 college campuses. Each Allstate Tailgate Tour stop will feature local Allstate agents on-site and numerous interactive elements. At no cost, ticketed fans are able to design a poster to help cheer on their team, have a souvenir picture taken, enter to win two tickets to the Allstate® Sugar Bowl® Game through the :60 Seconds of Mayhem Sweepstakes and win cool prizes playing Allstate Plinko. Check the schedule below to see if the Allstate Tailgate Tour is visiting a school near you:
Click here to see the 2012 Tailgate Tour Schedule
Every year, twenty-two outstanding college football players are named to the Allstate AFCA Good Works Team. Two 11-member teams—one comprised of players competing in the NCAA Football Bowl Subdivision and a combined team representing the NCAA Football Championship Subdivision, Divisions II, III and the NAIA—recognize players who embody the true spirit of giving back through selfless contributions and commendable acts of kindness. To learn more about the 2012 Allstate AFCA Good Works Team, visit ESPN.com and search "Good Works".