In 2005, Allstate became the first-ever official insurance partner of NASCAR, which includes the auto, home and life insurance categories as well as an official sponsor for the categories of mutual funds and retirement products.
Allstate also has a multi-year race entitlement with the Indianapolis Motor Speedway as the title sponsor the Allstate® 400 at the Brickyard® – becoming the first company to title sponsor the annual NASCAR NEXTEL Cup Series race at the world-famous speedway. This year’s Allstate® 400 at the Brickyard® will air Sunday, July 29 on ESPN.