Allstate Northern Ireland receives the CIM Marketing Excellence Award
Allstate Northern Ireland's Marketing Department was delighted to receive the 2011 Chartered Institute of Marketing Ireland Excellence Award for the ICT Industry, at an event in Belfast City Hall on Thursday 3rd November 2011.
Sonya Kerr, Marketing Executive commented "Victoria and I are delighted to receive this award, especially when we were joint winners with BT and their advertising agency AV Browne. To be up against such large companies and advertising agencies makes the award very meaningful and will make us continue to strive to bring new innovative ideas to the company."
The awards submission was based on the key elements of Allstate Northern Ireland's Marketing Strategy including marketing our services to the US, internal communications and marketing the Allstate brand in Northern Ireland including the innovative recruitment advertising campaigns in 2010.
The Marketing Department would like to thank all of the people throughout the company who have helped the department over the years especially the Marketing and Communication Coaches, Allstate Ambassadors and the Design Group, without whom we could not implement the number of marketing and communication activities throughout the year.